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3.75
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The Sony BRAVIA KDL-40EX729 is a full HD, LED backlit, and 3D capable television from Sony's EX729 series.

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Pros

slick XMB interface - looks good, very well organized

1 agrees

well designed remote - includes dedicated buttons for online content

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affordable price point for a 240Hz 3D TV from a top brand

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colors are bright and realistic, good depth and detail

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good Internet app integration - supports some lesser known services

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energy efficient, doesn't use too much power while in operation

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Cons

audio is a bit washed-out, needs to be turned up to hear everybody

1 agrees

not the best backlight uniformity

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The Sony BRAVIA KDL-40EX729 is a full HD, LED backlit, and 3D capable television from Sony's EX729 series. The 40 inch class screen offers full 1080p high definition and features Edge LED backlighting technology that automatically adjusts picture brightness to accommodate any surrounding lighting, and eliminate viewing compromised by low light or overexposure. The MotionFlow XR 240 technology has been employed to offer precise detail during fast action sequences by reducing blur caused by quick camera movements, and enhancing image sharpness. The 40EX729 features a built-in 3D sync transmitter, allowing viewing of 3D capable movies with the separately sold 3D active glasses. Its DLNA certification and USB connectivity allow for communication between the television and various other multimedia devices such as PCs, Playstation 3s, Mp3 players, and digital cameras.

 

Features
  • Easy to use menu
  • X-Reality image enhancement engine
  • LightSensor technology
  • Presence sensor energy saver
  • Internet streaming and connectivity (with separate Wi-Fi adapter)
  • Skype ready
  • Up to 3 times faster start up than previous Sonys
  • Bravia Sync compatible
  • Energy Star 5.0 compliant
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