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The Sony BRAVIA KDL-40EX720 is a high definition 1080p television.

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Pros

excellent range of connection types, good backward compatibility

2 agree

attractive and clean design, very sleek

2 agree

colors are bright and realistic, good depth and detail

2 agree

matte finish fights glare effectively, can handle daylight

2 agree

ideal for sports, fast refresh rate and no blurring

2 agree

energy efficient, doesn't use too much power while in operation

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Cons

audio is a bit washed-out, needs to be turned up to hear everybody

1 agrees
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Edit

 

The Sony BRAVIA KDL-40EX720 is a high definition 1080p television. This is larger than the Sony BRAVIA KDL-32EX720, and is followed in the series by the further expanded Sony BRAVIA KDL-46EX720. Apart from size, they all share the same feature set. The 40 inch LCD displays natively in 1080p resolution, allowing video to be displayed in full HD. LED edge lighting works with MotionFlow XR 240 technology to ensure that even fast-moving subjects stay crisp and free of any blur. The X-Reality Engine works to take lower resolution video sources and scale them up gracefully. Internet services available include BRAVIA Internet Video and Qriocity apps, as well as access to Skype.

Features
  • 40 in diagonal LCD display
  • Edge LED backlight
  • 1920 x 1080 native resolution
  • 16:9 Aspect Ratio
  • X-Reality Engine
  • MotionFlow XR 240
  • Wi-Fi ready (USB wireless LAN adapter sold separately)
  • Skype ready in 720p high definition
  • BRAVIA Internet Video and Qriocity
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