AMP Energy is a popular energy drink produced and owned by PepsiCo. AMP is an energizing blend of B-vitamins and a specially formulated combination of taurine, ginseng and guarana that creates a unique flavor. When AMP was first produced it was branded as a flavor extension of the Mountain Dew brand. It was later changed and dropped any association with Mountain Dew and became simply known as AMP Energy drink. AMP is very involved with NASCAR, professional snowboarding as well as mixed martial arts. ]
AMP has grown to become one of the more recognizable brands of energy drinks on the market. As of 2009 Amp was the number four energy drink brand in the U.S. in terms of overall retail sales.
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