The TC-32LX700 is a 720p LCD television from Panasonic that features a 120Hz refresh rate, Alpha IPS (In Plane Switching) and Motion Picture Pro technology all combined to provide a smoother watching experience. LCD televisions are notorious for a problem known as "ghosting" where the image appears blurred during scenes with fast activity, these technologies work to reduce that blurring.
Another feature that Panasonic incorporates with the 32LX700 is Intelligent Scene Control. This technology dynamically adjusts various settings such as brightness and contrast on the fly to improve image quality: for example the brightness will be lowered during dark scenes to preserve the quality in shadows.
All of Panasonic's televisions include their EZ Synch technology which allows for multiple home theater components to be controlled through HDMI directly from the television. These other components must be from Panasonic and support EZ Synch as well.
Two lower end LCD televisions are available by Panasonic, the TC-32LX70, and the TC-26LX70 which come in 32" and 26" sizes respectively. These sets feature most of the same features as the 700 except for the lack of the advanced picture processing technology such as Motion Picture Pro.
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